A. Serdar Simsek

A. Serdar Simsek Associate Professor of Operations Management Naveen Jindal School of Management The University of Texas at Dallas 800 W. Campbell Rd, SM 30 Richardson, TX 75080 E-mail: serdar $dot$ simsek [at] utdallas $dot$ edu Phone: +1 (972) 883-4695 Office: JSOM 3.227 Curriculum Vitae

Research

My co-authors and I follow the practice of listing author names in alphabetical order in my papers.

• Publications
  
  

  • Predicting Transaction Outcomes Under Customized Pricing with Discretion: A Structural Estimation Approach (with B. Kadiyala, R. Phillips, and G. van Ryzin).
    Forthcoming at Production and Operations Management. SSRN Link — Read Abstract
    
    

  • The Winner's Curse in Dynamic Forecasting of Auction Data: Empirical Evidence from eBay (with E. Haruvy, M. Hejazi Nia, and O. Ozer). Forthcoming at Manufacturing & Service Operations Management. SSRN Link — Read Abstract
    
    

  • Data-Driven Approaches to Targeting Promotion E-mails: The Case of Delayed Incentives (with B. Kadiyala and O. Ozer). Production and Operations Management 30(3): 766-782. https://onlinelibrary.wiley.com/doi/abs/10.1111/poms.13316. SSRN Link — Read Abstract
    
    

  • Supply Chain Analysis of Contract Farming (with A. Federgruen and U. Lall).
    Manufacturing & Service Operations Management 21(2): 361-378. https://doi.org/10.1287/msom.2018.0735. Read Abstract — Download Unabridged Version
    
    

  • Pricing Problems under the Markov Chain Choice Model (with J. Dong and H. Topaloglu). Production and Operations Management 28(1): 157-175. https://onlinelibrary.wiley.com/doi/abs/10.1111/poms.12903. Read Abstract
    
    

  • Technical note–An Expectation-Maximization Algorithm to Estimate the Parameters of the Markov Chain Choice Model (with H. Topaloglu). Operations Research 66(3): 748-760. https://doi.org/10.1287/opre.2017.1692. Read Abstract
    
    

  • The Effectiveness of Field Price Discretion: Empirical Evidence from Auto Lending (with R. Phillips and G. van Ryzin). Management Science 61(8):1741-1759. http://dx.doi.org/10.1287/mnsc.2014.2084. Read Abstract — Coverage in Business Journals
    
    

• Articles Under Review
  
  

  • Dual Value of Delayed Incentives: An Empirical Investigation of Gift Card Promotions (with B. Kadiyala and O. Ozer). SSRN Link — Read Abstract
    
    

  • Damned if You Buy, Damned if You Wait: An Empirical Investigation of Customer Regret Under Markdown Pricing and Its Implications to Retailing (with O. Ozer and I. Sul). SSRN Link — Read Abstract
    

    • Presented at a Spotlight Session of the 2021 INFORMS Revenue Management & Pricing Section Conference

    • Presented at the 2020 Wharton Empirical Operations Management (EMPOM) Workshop
      

    • Finalist of the 2020 MSOM Student Paper Competition
      
      

  • Variety and Inventory Tradeoff in Retailing: An Empirical Study (with G. Kok and N. Tereyagoglu). SSRN Link — Read Abstract
    
    

  • Pricing and Inventory Management When Consumers’ Emotions Run High (with O. Ozer and A. K. Rout). SSRN Link — Read Abstract
    
    

• Works in Progress
  
  

  • Empirical Investigation of Side Effects of Adaptive Pricing (with O. Ozer and I. Sul).
    
    

  • The Impact of Information Acquisition Cost on Customer Purchase Behavior: An Empirical Study (with O. Ozer and I. Sul).
    
    

  • Network Revenue Management with Unit Capacity Resources (with Y. Bai and H. Topaloglu).