Syllabus

Sample Business Plans

• Broad Cost Leader
• Cost Leader with Product Life Cycle Focus
• Differentiation Strategy with Product Life Cycle Focus

Case Questions

• Questions for Case 3
• Questions for Case 8
• Questions for Case 9
• Questions for Case 10
• Questions for Case 12
• Questions for Case 41
• Questions for Case 31
• Questions for Case 36
• Questions for Case 25
• Questions for Case 21

Lectures

• Chapter 1
• Chapter 2 & 3
• Chapter 4 & 5
• Chapter 6
• Chapter 7
• Chapter 8
• Chapter 9 & 10
• Chapter 11
• Chapter 12 & 13
• Chapter 14

Review Material

• SWOT
• Mid-term
• Final

Final Report Requirements